
CHALLENGE
A Top 10 North American bank faced challenges implementing detailed pricing rules for deposit transactions, intending to execute comprehensive campaigns across products.
SOLUTION
Seeking a transformative Price and Offer Management Solution, they sought the expertise of Nomis to implement a sophisticated, rules-based pricing engine tailored to both product and customer segments. This strategic move not only optimized relationship pricing campaigns but also ensured uniform rate segmentation across all channels, empowering our client to achieve unparalleled success in their pricing strategies.